For somebody just getting into CPA marketing, the range of different offer types can be confusing it’d seem overpowering initially to attempt to figure out what all of the different offers are.

Some common types you’ll find in just about any CPA network’s portfolio are free-trial offers, zip-submit offers, and e-mail-submit offers.

Let’s begin with free-trial offers, because they are so favored among both advertisers and the marketers who promote them.  The reason is easy : These free trial offers are commonly completely free to the consumer, except for a small fee ( as little as $1.95 or so ) for shipping and handling.  The customer gets a product they are interested for an incredibly low price, and the advertiser gets a valuable lead.

As a marketer, you may be considering how this benefits you.  Even though the offer is free, or nearly free, corporations are typically more than willing to pay generous commissions ( as much as $20-$100 per lead ).  The rationale is that many of these free trial offers are forced continuity programs by accepting the free trial offer, the consumer is agreeing to pay for more of the product when the free trial is up, frequently thru a once per month auto-ship program.

All you need to fret about {, however ,} is delivering the lead keeping the client is up to the advertiser.  That implies that you get a high commission on an offer that’s easy to convert, and all you’ve got to do is get the customer to the company’s landing page.  Free-trial offers are popular for a reason.

Another very common sort of CPA offer is a zip submit. All a visitor has to do in order for you to get paid is enter their zip-code.  You may be sure that the company running the promotion has a way to make money from the customer on the back end, but you as the CPA marketer get paid just for the customer’s's zip-code.  These offers convert intensely well, though they’re generally low-paying you might earn as little as 75 cents to $1 for a zip submit, but if you can drive lots of traffic to them even tiny change can total up to serious cash.

Another similar kind of offer is an e-mail submit. You have probably heard many marketers say the cash is in the list, but building a list of prequalified buyers can be tough, and so corporations are prepared to pay a lot for the right email addresses.  That’s where you come in : all of the visitor desires to do is enter their e-mail address and you get paid.  Like a zip-submit, the payouts could be a tiny low, but you can make up for that in volume.

You can learn much more about the various types of CPA offers and, most importantly, the best way to choose the right offer to market and the way to promote it, by checking out the newly-released Zero Friction Marketing.